Page 16 - 90-2-21
P. 16

‫ڗ ښڒ ڧڊڛڛڒ ڏڑ ڛڒ ڏ ڑ ښڊڕڕڗښڑڎ ڤ ڟڒڏڗڕښڗ ڌڗښ‬       ‫‪RXWXVLQJRWKHUPRUHHᎱHFWLYHWRROVZK\NHHS‬‬
‫ڛڒ ڜڎک ڝڒڋڍڊ ڑښڎږڊڑ ڛڊڋڎڔڝښ ڛڎڢڛڒ ڋ ڎڒ ڤڟږڝڞ‬      ‫?‪budgeting at all‬‬
‫ڊښ ڜڒڎ ږڊ ڏڊڌڒڋڎڕڎ ڔ ڋڗښژڒڔڒږڎ ڣڊڌڗ ڕڊڌ‬
‫ڏڤڊ ږڊ ڏڊڣڑڒڋڎڜږڎڕڝښڜ ڛږڒڊښڛڒ ڏ ڑښڊڕ"ڑڗڔ‬         ‫‪:KDWFDQZHGRWRRᎱVHWSUREOHPVDULVLQJIURP‬‬
‫"ڒ ڜڎک ڝڒڋڒښڝڕڎ ڔ ڋڗښژڑڗڔ‬                                 ‫‪WKHEXGJHWLQWKHSURFHVVRIIXOᎲOOLQJIXQFWLRQV‬‬
                                                                    ‫‪essential for management? What management‬‬
‫‪Ľĺĸľ Ķij ĺŃĵIJŃIJŐ ķIJ‬‬                                          ‫‪tools can be used to replace a problematic‬‬
                                                                    ‫?‪budget‬‬
‫ڊڍڎښڊ ږڒڍڕڗ ڕڊڌږڊ ڍ ڒڒڌڎ ڜڊښڜڛڛڒڒ ږڊژڕڗړ‬
‫ږڝڕ ڊڒڤڊڐڒ ږڊڌښڗڤڊ ڛڋڎڔ ڕڗښڒڋڎږ ڐڒڕڑڎڨڊڛ‬         ‫‪GOAL SETTING‬‬
‫ڑڒ ڋڎ ڏڊڏڨڛ ږڊڌږڊڌ ڛڒ ڜڎک ڝڒڋڊڍڛ ڗڒڦ ڠ ڊڒڕڊڍ‬
‫ڊ ڞڒڗ ڕڎڢڝږڑڒڋڎږڊ ڤڗڕڊڒښڝڛږڊ ږڒڞڍڗڔڗڨڕ‬              ‫‪Set your organization’s goals based on‬‬
‫ڎږڐڒڕڒښڝڛږڊږڒڞڛڍږڝڌڑڎ ږڎ ڏڣڊڑڒڋڎڔ ڌښ‬              ‫‪company policy and, unlike in budgeting,‬‬
‫ڊڍڛڒڋڗ ږ ڊڒ ڋڎڌ ڕڗڕڍڊڑڒ ڔڊ ڌڊڕڊ ڍ ښڊڌڛڒڋ‬          ‫\‪GRQRWOLPLW\RXUVHOIWRᎲQDQFLDOWDVNVRQO‬‬
‫ڊ ڋڎڌڝړڝڎ ڐ ڊڒ ڤڒڜ ڛڎڏږڒڎ ږڗڍڛڒ ڋڎڍ ږڎ ڍڒ ڏڒڍ‬  ‫\‪BesidesᎮQDQFLDOJRDOV૷VXFKDVSURᎲWDELOLW‬‬
‫ ږڎڒڔړڒ ږڊڏڗڔڎ ږ ڏ ڢڒږڕڛڒ ڏڑ ږڎ ڏڟڑڛڒښڊڊښ‬          ‫‪and dividend levels, return on investment, and‬‬
‫ڎڜ ږ ڎڒڔړڍڊڑڒ ڔڊڌڊڕڑڒ ڋڎڑښڊڕڒڕږڊڑ ڋڎڜ‬             ‫‪others — make sure your team understands‬‬
‫ڛڒڋڗڗڍ ږڊڛڛ ڒڒڤڊڐڒ ږڊ ڌښڗڛڒڋڎڔڝ ڌ ڑښڎڛڒڋ‬         ‫‪what you prizewhen it comes to clients:‬‬
‫ڒڔ ڝڒ ڞڊښڌ ڗڎڌڛڒڋڎڜ ږڎڒڔړڊڍڛڒ ڔڒڦڛڒښ ڐڊڋ‬          ‫‪for example, enhancing customer loyalty,‬‬
‫ڊڨڝڑڒڋڎ ڛڊڞڒښڝڔڊڕڒ ږڒڕڊ ڍښڐڛڒ ڏ ښڊ ڞڊڍ‬             ‫‪company reliability, market share, and‬‬
‫ ڠڒڕڒ ڛڒښڛڍږڝڌڑڎ ڜښڊڕڝ ږڊڌڊ ڕڟڠڊڛڒڨ ڛڒښ‬          ‫‪coverage area, also minimum prices or‬‬
‫ڊ ڍڒڢڒ ږڊڏڗ ڔڎږ ڏ ڢڒږڕڛڒښڊڊڋڎږڝ ڣښڊ ږڎڢڊ ڏڎڦ‬      ‫‪perceived quality. Explain to your team what‬‬
‫ڒڔړڛڗڔ ڥڎڏ ڌڎڢڍڊڑڒ ڔڊڌڊڕڒڢڋڎ ڛڎڤڗښژ‬                ‫‪is imperative to achieve/build on in in-house‬‬
‫ڒ ڞڊ ښڦڛڊڍڒڔ ڝڗښڍڛڒ ڋڎ ڋ ڎڗ ښڒ ڧڊڛڛڒڋڎڜ ږڎ‬         ‫‪processes — for example, identifying up-‬‬
‫ڒڔ ڝڗښڍڛڒڋڎ ڜڟڝ ڍڗښژڒ ږ ڊڒ ڋڎڌ ڕڗڕڊ ڋڎ ڌڊڌ‬        ‫‪to-date customer needs in a timely manner,‬‬
‫ڑڒڋ ڗڊ ڑښڊڕ ڝڊڌڒښڝړڒ ږ ڟڎڜڊڍڛڒڋڎږڝڦڊږ ڕ ڟڎڢ‬    ‫‪FUHDWLQJSURᎲWDEOHSURGXFWVIDVWPLQLPL]LQJ‬‬

‫‪14 www.magticom.ge‬‬
   11   12   13   14   15   16   17   18   19   20   21